MINI Brand book + Packaging
Client
Morning
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Morning isn't just a drink — it's a memory, reimagined. Born from the flavors we grew up with and crafted for the purpose-driven mornings we chase today. Morning is built on familiar flavors that have shaped our lives — from orange juice at breakfast, to lemonade on summer days, to the sweetness of homemade jam. Each can brings you back, while powering you forward.
This logo captures the essence of MORNING through a modern, literal interpretation of the sunrise. The stacked arcs of the half O create a strong, minimal symbol of rising — representing energy, ritual, and renewal.Year 2025
My Role Creative Director & Designer
Deliverables Brand Identity / Mini Brand Book + Packaging Design