Meet SU, a talented jewelry designer hailing from Australia, renowned worldwide for her exceptional craftsmanship. With a passion for creating exquisite handcrafted pieces, she skillfully combines an array of materials in her captivating collection. From neoprene and glass beads to leather and rubber, SU fearlessly explores the possibilities. To achieve truly remarkable designs, she artfully merges these materials with paint, ink, and spray paint, transforming them into wearable works of art that leave a lasting impression.

The creative execution brilliantly captures these elements by incorporating textures from her artwork. A circle of leather pays homage to her exquisite jewelry, while maintaining simplicity in the logo type. This harmonious blend of textures and minimalism creates a visually striking representation that perfectly aligns with her artistic vision.


Year 2018
My Role Creative Direction & Design
Deliverables Brand Identity / Logo Design / Social Media Assets